How Business and Economics Work
How Business
and Economics Work
What are the primary features of the world’s different
economic systems?
A business’s success depends in part on the economic systems
of the countries where it is located and where it sells its products. A
nation’s economic system is the combination of policies, laws,
and choices made by its government to establish the systems that determine what
goods and services are produced and how they are allocated. Economics is
the study of how a society uses scarce resources to produce and distribute
goods and services. The resources of a person, a firm, or a nation are limited.
Hence, economics is the study of choices—what people, firms, or nations choose
from among the available resources. Every economy is concerned with what types
and amounts of goods and services should be produced, how they should be
produced, and for whom. These decisions are made by the marketplace, the
government, or both. In Canada, the government and the free-market system guide
the economy together.
You probably know more about economics than you realize.
Every day, many news stories deal with economic matters: a union wins wage
increases at General Motors, the Bank of Canada lowers interest
rates, Wall Street has a record day, the prime minister proposes a cut in
income taxes, consumer spending rises as the economy grows, or retail prices
are on the rise, to mention just a few examples.
Global Economic Systems
Businesses and other organizations operate according to
the economic systems of their home countries. Today the
world’s major economic systems fall into two broad categories: free market, or
capitalism; and planned economies, which include communism and socialism.
However, in reality many countries use a mixed market system that incorporates
elements from more than one economic system.
The major differentiator among economic systems is whether
the government or individuals decide:
·
how to allocate limited
resources—the factors of production—to individuals and organizations to best
satisfy unlimited societal needs.
·
what goods and services to produce
and in what quantities.
·
how and by whom these goods and
services are produced.
·
how to distribute goods and services
to consumers.
Managers must understand and adapt to the economic system or
systems in which they operate. Companies that do business internationally may
discover that they must make changes in production and selling methods to accommodate
the economic system of other countries. Table 1.1 summarizes
key factors of the world’s economic systems.
Capitalism
In recent years, more countries have shifted toward
free-market economic systems and away from planned economies. Sometimes, as was
the case of former East Germany, the transition to capitalism is painful but
fairly quick. In other countries, such as Russia, the movement has been
characterized by false starts and backsliding. Capitalism, also
known as the private enterprise system, is based on competition in
the marketplace and private ownership of the factors of production (resources).
In a competitive economic system, a large number of people and businesses buy
and sell products freely in the marketplace. In pure capitalism, all the
factors of production are owned privately, and the government does not try to
set prices or coordinate economic activity.
A capitalist system guarantees certain economic rights: the
right to own property, the right to make a profit, the right to make free
choices, and the right to compete. The right to own property is central to
capitalism. The main incentive in this system is profit, which encourages
entrepreneurship. Profit is also necessary for producing goods and services,
building manufacturing plants, paying dividends and taxes, and creating jobs.
The freedom to choose whether to become an entrepreneur or to work for someone
else means that people have the right to decide what they want to do on the
basis of their own drive, interest, and training. The government does not
create job quotas for each industry or give people tests to determine what they
will do.
Capitalism video:
Competition is good for both businesses and consumers in a
capitalist system. It leads to better and more diverse products, keeps prices
stable, and increases the efficiency of producers. Companies try to produce
their goods and services at the lowest possible cost and sell them at the
highest possible price. But when profits are high, more businesses enter the
market to seek a share of those profits. The resulting competition among
companies tends to lower prices. Companies must then find new ways of operating
more efficiently if they are to keep making a profit—and stay in business.
Exhibit 1.2 McDonald’s
China Since joining the World Trade Organization in 2001, China has
continued to embrace tenets of capitalism and grow its economy. China is the
world’s largest producer of mobile phones, PCs, and tablets, and the country’s over
one billion people constitute a gargantuan market. The explosion of McDonald’s
and KFC franchises epitomizes the success of American-style capitalism in
China, and Beijing’s bid to host the 2022 Winter Olympics is a symbol of
economic openness. This McCafe is an example of changing Western products to
suit Chinese tastes.
Communism
The complete opposite of capitalism is communism.
In a communist economic system, the government owns virtually all resources and
controls all markets. Economic decision-making is centralized: the government,
rather than the competitive forces in the marketplace, decides what will be
produced, where it will be produced, how much will be produced, where the raw
materials and supplies will come from, who will get the output, and what the
prices will be. This form of centralized economic system offers little if any
choice to a country’s citizens. Early in the 20th century, countries that chose
communism, such as the former Soviet Union and China, believed that it would
raise their standard of living. In practice, however, the tight controls over
most aspects of people’s lives, such as what careers they can choose, where
they can work, and what they can buy, led to lower productivity. Workers had no
reasons to work harder or produce quality goods, because there were no rewards
for excellence. Errors in planning and resource allocation led to shortages of
even basic items.
These factors were among the reasons for the 1991 collapse
of the Soviet Union into multiple independent nations. Recent reforms in Russia,
China, and most of the eastern European nations have moved these economies
toward more capitalistic, market-oriented systems. North Korea and Cuba are the
best remaining examples of communist economic systems. Time will tell whether
Cuba takes small steps toward a market economy now that the United States
re-established diplomatic relations with the island country a few years ago.12
Socialism
Socialism is
an economic system in which the basic industries are owned by the government or
by the private sector with strong government control. A socialist state
controls critical, large-scale industries such as transportation, communications,
and utilities. Smaller businesses and those considered less critical, such as
retail, may be privately owned. To varying degrees, the state also determines
the goals of businesses, the prices and selection of goods, and the rights of
workers. Socialist countries typically provide their citizens with a higher
level of services, such as health care and unemployment benefits, than do most
capitalist countries. As a result, taxes and unemployment may also be higher in
socialist countries. For example, in 2017, the top individual tax rate in
France was 45 percent, compared to 39.6 percent in the United States. With both
countries electing new presidents in 2017, tax cuts may be a campaign promise
that both President Macron and President Trump take on as part of their overall
economic agendas in the coming years.13
Many countries, including the United Kingdom, Denmark,
India, and Israel, have socialist systems, but the systems vary from country to
country. In Denmark, for example, most businesses are privately owned and
operated, but two-thirds of the population is sustained by the state through
government welfare programs.

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